Privacy Policy

Privacy Policy

Effective Date: 5/13/2026

This Privacy Policy explains how Pelle Chiropractic LLC (“Pelle Chiropractic,” “we,” “us,” or “our”) collects, uses, and protects information when you visit our website or contact us.

1) Contact Information
Pelle Chiropractic LLC
Address: 2436 E Dorothy Ln, Dayton, OH 45420
Email: [email protected]
Phone: (937) 294-1484

2) Scope of This Website
This website is intended to help visitors learn about Pelle Chiropractic, request appointments, contact the office, and access general office information or downloadable resources.

This website is not intended to collect, store, or process protected health information through online forms as a patient treatment portal. Please do not submit detailed medical records, diagnosis information, insurance numbers, Social Security numbers, or other highly sensitive health information through website forms unless we specifically request it through an appropriate process.

3) Information We Collect
Visitors may opt in to receive phone calls, emails, and/or text messages from Pelle Chiropractic by submitting their information through a website form that includes consent language.

We may collect the following categories of information:

A) Information you provide

• Name

• Phone number

• Email address

• Date of birth

• Address

• Appointment request details

• Whether you have seen Dr. Pelle before

• Whether you have worked with another chiropractor before

• General notes you choose to submit through the form

B) Information collected automatically

• Device and browser information

• IP address and approximate location

• Pages visited, time on site, and referral sources

• Cookies and similar tracking technologies

4) How We Use Your Information
We use information to:

• Respond to appointment requests and general inquiries

• Contact you about scheduling, confirmations, and follow-up related to your request

• Provide office updates relevant to your inquiry

• Improve site performance and user experience

• Measure marketing effectiveness through analytics and advertising tools

• Maintain basic records of communications and appointment-related contact activity

5) Website Forms, Messaging, and Service Providers
We use BTS CRM to manage website inquiries, contact records, appointment-request workflows, and communications. Information you submit through website forms may be stored in BTS CRM for these operational purposes.

We may send phone calls, text messages, and/or emails using service providers such as Twilio or other communications platforms that help us operate our contact and scheduling workflows.

We may also use common website analytics and advertising tools, such as Google and Meta/Facebook technologies, to understand site traffic, visitor behavior, and marketing performance.

6) SMS Consent and Communications
By submitting your phone number through a website form and providing consent where requested, you agree that Pelle Chiropractic may contact you by phone call and/or text message regarding:

• Appointment requests

• Scheduling follow-up

• Office communications related to your inquiry

• Basic updates relevant to getting started

Message and data rates may apply.
You can opt out of text messages at any time by replying STOP where applicable.
Reply HELP for help where applicable.
Consent to receive text messages is not a condition of purchase or treatment.

7) Cookies & Tracking Technologies
Our website may use cookies, pixels, and similar technologies to:

• Analyze traffic and site usage

• Understand which pages are most helpful

• Support marketing measurement and optimization

You can control cookies through your browser settings. Disabling cookies may affect site functionality.

8) How We Share Information
We share information only as needed to operate our website, manage communications, and support business operations. This may include sharing with:

• CRM, hosting, form, analytics, and communication service providers

• Contractors or vendors supporting administrative, technical, or customer-service functions

• Professional advisers or as otherwise required by law

We do not sell your personal information.
We do not share your personal information with third parties for their independent marketing purposes.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing with subcontractors in support services, such as customer service, messaging platforms, or technical operations, is permitted.

9) Data Retention
We retain personal information as long as reasonably necessary to:

• Respond to inquiries

• Manage scheduling-related communications

• Maintain records of appointment requests and contact history

• Support operational, compliance, and legal needs

We may delete information when it is no longer reasonably needed for these purposes.

10) Your Choices and Rights
You may:

• Request access to, correction of, or deletion of your personal information, subject to legal or operational limitations

• Opt out of marketing emails using the unsubscribe link, where available

• Opt out of marketing or non-essential text messages by replying STOP where applicable

To make a privacy request, contact: [email protected]

11) Sensitive Information and Medical Privacy
Because this website is designed primarily for lead management, contact requests, scheduling interest, and general office information, visitors should avoid submitting unnecessary sensitive medical information through website forms.

Any patient care, treatment, records, or medical privacy processes that occur outside the website may be handled separately by the office through other workflows, procedures, or systems as applicable.

12) Security
We take reasonable measures to protect the information collected through this website. However, no method of online transmission or storage is 100% secure, and we cannot guarantee absolute security.

13) Children’s Privacy
This website is not directed to children under 13, and we do not knowingly collect personal information from children under 13 through the website.

14) External Links
Our website may include links to third-party sites, platforms, or social media pages. We are not responsible for the privacy practices of those third parties.

15) Changes to This Policy
We may update this Privacy Policy from time to time. The Effective Date above will reflect the latest version. Continued use of the website after changes are posted constitutes acceptance of the updated policy.

16) Contact Us
Questions or privacy requests: [email protected]